Farm radio: the farmer’s best friend


(25 NEWS) – Every farmer’s best friend has a powerful radio. I stop by WYXY Classic to chat with farm manager Gale Cunningham.

Farmers need information and broadcasters give them that information and they become trusted informants of what’s going on in the farming world, but I think farmers are looking for several things every day.

I think they first want to know what the weather will be like. Beyond that, they want to know what the markets are doing. At the same time, they want to know what other people are doing, and then they want to know what’s coming up in terms of research, development, or technology that may benefit my operation, my family, and the profitability of the unity.

But then came — over the last century or so — another and that is that we need to be informants of what agriculture is, how farmers produce food and fiber for all of us .

Food that goes on your plate, there is more curiosity today about where my food comes from.

Well a broadcaster can do that by telling people how it’s bred and who raised it and how they do it and the perils and pros and cons of the wins and losses of food farming for the whole world.

I represented all the farm broadcasters from Maine to California and North Dakota to Florida last year who get up early with the chickens – just like the farmers do, report good solid information all the way through of the day and no doubt from the broadcasters.

Farm broadcasters not only have a passion for agriculture, but also a passion for telling the real story about what’s happening on the farm and for farm families and rural communities and I was fortunate to be the president — last year, but I was also greatly blessed serving as a broadcaster to my listeners.

You love to talk, I love to talk, so it’s a good thing that we can share our passion not only with farmers, but also with non-farm consumers, because they flip that dial and they stumble in our reports, it’s is our wish for hope and desire for them to learn something and for these questions to be answered and for these myths to be broken.

Well Gail, this has been an exceptional conversation – thank you so much for helping me discover the huge benefits for agricultural broadcasting and for the general public.

Well thank you Sarah, it’s a pleasure to have the chance to visit you.

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