Virgin Radio UK launches on Freesat |

0

Jan. 7, 2019

Freesat, the UK’s subscription-free satellite TV platform, has announced the addition of Virgin Radio UK to its digital radio channels. The music station joins a range of national and regional radio stations to provide viewers with even more choice and entertainment.

On channel 736, listeners will have access to the best music from the 1980s to the present day, presented by a range of radio hosts including Eddy Temple-Morris, Kate Lawler, Matt Richardson and Tim Cocker. And from January 21, they’ll also have access to the UK’s biggest broadcaster, as the all-new Chris Evans Breakfast Show launches, in partnership with Sky.

Virgin Radio UK – owned by Wireless, part of News UK – currently reaches 414,000 listeners per week, for a total of 1,347,000 hours.

Freesat’s radio programming also includes Absolute Radio, all UK-wide BBC radio stations, Capital, Classic FM, Heart and Smooth Radio, as well as several Irish stations. And Freesat customers spent an average of eight hours listening to different radio stations on their TVs in December.

Virgin Radio UK will join Freesat after a record December month for radio listening on the platform, which saw a 13% increase in numbers (year over year), meaning more one in five people listened to it on Christmas.

Commenting on the launch, Alistair Thom, Managing Director of Freesat, said: “We are delighted to add Virgin Radio UK to our channels and to offer our customers, who often listen to the radio on their TVs, access to the radio. ‘one of the most talked about radio shows in recent months in the form of the new Chris Evans Breakfast Show. We’re on a mission to provide our four million viewers with the best subscription-free entertainment and the addition of Virgin Radio UK only enhances the choice available.

Francis Currie, Group Content Director – Music Radio, Wireless, added: “The brand new Chris Evans Breakfast Show on Virgin Radio UK is going to rock. This is the biggest broadcast event of 2019 and I’m delighted Freesat listeners can be a part of it.

Share.

Comments are closed.